Keeping It Real: Getting Employer Branding Right
Pamela Babcock is a freelance writer based in the New York City area.
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Articles by Pamela Babcock
NEW YORK—Putting “visibly passionate people” in charge of corporate social responsibility (CSR) initiatives and embedding responsible leadership throughout the organization ensures those CSR efforts will work, according to speakers at the Commit!Forum conference.
NEW YORK—Organizations are increasingly considering using holistic, data-driven predictive analytics and automation to help uncover cybersecurity threats, particularly as criminals evolve hacking techniques and attack more quickly.
PHILADELPHIA—Agility and innovation are critical to leadership success, but leaders also need to be able to admit mistakes, said National Association for Stock Car Auto Racing (NASCAR) CEO and Chairman Brian France, speaking June 18, 2014, at the Wharton Leadership Conference at the Wharton School of the University of Pennsylvania.
PHILADELPHIA—In uncertain times, leaders should take a hard look in the mirror and strive “to create certainty, stability and confidence,” advises Gen. Mark A. Welsh III, the 20th chief of staff of the U.S. Air Force.
NEW YORK—Organizations are most fragile as they transform an idea into a product or new business and move from plan to reality. To succeed, they should speed through “the first mile” by being deft, managing uncertainty and recognizing when to ditch an idea.
NEW YORK—As companies expand globally, communications officers and human resource professionals should play a key role in driving employee engagement and establishing principles necessary for an organization to responsibly achieve its goals. Clear and consistent communication from leaders—especially HR—to employees is necessary to create that ethical culture in the workplace.
Conflicting priorities, convoluted or outdated protocols, and mutual frustrations largely due to budget cuts and time constraints can hamper relations between HR and line managers. But there are things that can be done by those on both sides to quell the animosity and reduce the inefficiencies inherent to such situations, according to a recent report and experts on the subject.
Beer maker says companies should stick with what makes them great
NEW YORK-If your organization’s culture works, don’t compromise it when expanding to different countries and even to different regions within the same country, said Carlos Brito, CEO of Anheuser-Busch InBev (AB InBev).
Employee award programs can be powerful motivators, but poorly designed ones can lead to unintended and negative consequences that can reduce their value and effectiveness.
In a Feb. 11, 2013, Harvard Business School working paper, The Dirty Laundry of Employee Award Programs: Evidence From the Field, researchers found that even simple programs can have broad and complex employee-behavior implications.
Organizations working to build the business case for corporate social responsibility (CSR) around women’s rights globally said recently that scalability and sustainability are key to maximizing effectiveness.
Two programs designed to help foster women’s advancement were highlighted on March 8, 2013—International Women’s Day—during a webinar presented by Diversity Best Practices.
Although their journey to global HR and talent management roles took different paths, a panel of female executives recently reflected on common themes in their ascent: a solid foundation, a belief in oneself, authenticity, having mentors and setting work/life priorities.
Several said key factors in their rise were getting experience across different lines of the business and understanding the business.
Human capital concerns, building global brand recognition, anticipating and meeting diverse consumer needs, engaging audiences and advertisers, and ensuring business integrity and trust are key to capitalizing on emerging global market opportunities, business leaders said recently.
Leaders in communications, finance, media and technology shared strategies and challenges they’re facing in emerging global markets at the 2013 Global Diversity Leadership Exchange, held Feb. 6, 2013, at the New York Stock Exchange here.