I found some cool data that probably got overlooked a while back from CB Insights [1]. Now, this data is from 2016, but it’s super relevant!
CB Insights did some testing with their own email newsletter that went out to 175K+. A very big sample and the reality is they have the exact same goal as we all do, Get Candidates to Open Our Email!
On August 14, @shrmnextchat chatted with Rob Shepard (@rob_shepard), industrial/organizational psychologist at SHL, and Christy Smith (@ChristyGMSmith), a talent strategy consultant at SHL about Boosting Candidate Attraction.
If you missed this excellent chat you can read all the tweets here or below:
Changing the way that you interact with candidates in your selection process is crucial to your organization’s future success. — Rob Shepard, Industrial/Organizational Psychologist
Changing the way that you interact with candidates in your selection process is crucial to your organization’s future success.
