The Hard Work of Changing Company Culture in the Hybrid World

When leaders believe in innovation to make the change happen, it’s called transformational leadership. They work on inspirational motivation while challenging their people with trust and respect. Many organizations went through this process successfully during the pandemic.

Changing a culture to adapt to the virtual world is about giving a new meaning to the effort that transcends everyday problems.

It can be addressing a new market segment with new customers, launching a new product, or simply serving customers better as an underlying purpose.

Interestingly, the big workplace shift has underscored this quest for finding a new meaning in work, with a majority of people redefining professional success through work-life balance, mental health, and flexibility – the top three new priorities for most of us.

Then comes the implementation with new values, processes, or tools. In the workplace, the intention is embodied in the core values defined by companies.

These values translate — at the individual level — into soft skills or behaviors — to ensure that people behave every day in alignment with the company’s culture.

As with individuals, you can change over time by creating a new identity (culture for companies) that requires new habits carried out daily with consistency by role models or key people leading by example toward the new purpose. 

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