6 Simple Ways to Improve Open Enrollment

It’s that time of year again. There’s a crispness in the air combined with an energy that is simultaneously exciting and scary. As the shadows cast longer and the kids head back to school, HR professionals face their own early-fall ritual: open enrollment.
If you’re like many of your colleagues, you confront this annual exercise with a mixture of enthusiasm and dread. It’s a busy time that is undeniably stressful and exhausting. Yet it also gives HR an opportunity to make vital contributions to the business and to help people navigate decisions that will significantly impact them and their families.
“The success or failure of open enrollment can make the employer more or less competitive” in the labor market, says Robert Miller, SHRM-CP, HR manager for Chapman/Leonard Studio Equipment Inc., a manufacturer of custom camera equipment in North Hollywood, Calif. That’s why smart HR leaders are continually looking for new and different ways to engage workers during this period. To that end, here are some tried-and-true tips to make the most of this crucial time.
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