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Brett Farmiloe is the Founder and CEO – and currently CHRO - of, a platform where business leaders can answer questions related to their expertise and get published in articles featuring their
insights. Brett is a #SHRM22Influencers and has also been a keynote speaker at several state SHRM conferences around the topic of employee engagement.

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Brett Farmiloe


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7 years 10 months

Articles by Brett Farmiloe


Tis’ the season to make a list and check it twice. With this post, you’ll figure out if your employment brand has been naughty or nice.

In all seriousness, your company’s employment brand can attract or repel the talent you’re recruiting. Most HR professionals want their organization to be an employer of choice, but where do you start?


The answer is conducting an employment brand audit. The word “audit” usually makes people cringe, so let’s just call this exercise an “end of the year employment brand checklist.” Deal?

November 30, 2015


Could you write a job description using 30 words? How about 30 hashtags?

In this post, I’ll make the case for incorporating Instagram into your recruiting efforts.

(Photo cred: @deschutesbeer)

To consider using Instagram for recruiting, recruiters have to clear one mental hurdle:

Job postings don’t have to be words anymore.

September 22, 2015


This morning I had a great conversation with a group of people who I consider to be recruiting masterminds.

One person had worked for a national, venture funded job board for the previous decade. Another has run a staffing agency for two decades. Another had helped create the employment brands for some of the nation’s most respected places to work.

Needless to say, it was a diverse collection of people with unique perspectives on today’s recruiting landscape.

July 21, 2015


Vegas, 2007. That was the first SHRM conference I ever attended. I was 22 and had no idea what SHRM even stood for.

Since then, I’ve attended 15 annual and state SHRM conferences as a keynote speaker, vendor, volunteer and even as a SHRM contractor. I’ve seen and experienced a few things, and in this post, I’ll share my learning lessons as a vendor, speaker, volunteer and attendee to help you get the most of your SHRM conference experience.

Attendee Lessons

May 5, 2015


No one likes resumes. People don't like writing them. People don't like reviewing them.

How can organizations and recruiters go beyond the resume in 2015 to make a culturally aligned hiring choice?

Here are five talent strategies and tactics that will enable you to go beyond the resume this year.

1. Eliminate Job Postings

January 20, 2015